# Esso Uniflo, oil

> A photographed tiger walks across pale rock and snow, and a yellow grid lays itself over the animal and follows the walk, bending with the shoulder and the flank so it reads as a skin rather than a flat overlay.

This is the Markdown rendering of [https://marjutrimminen.com/commercials/esso-uniflo/](https://marjutrimminen.com/commercials/esso-uniflo/), generated from the page itself. It carries the same words in the same order, with every image reduced to its description. The short map for machines is at [https://marjutrimminen.com/llms.txt](https://marjutrimminen.com/llms.txt). This page in Finnish is at [https://marjutrimminen.com/fi/mainokset/esso-uniflo/](https://marjutrimminen.com/fi/mainokset/esso-uniflo/).

# Esso Uniflo, oil

1980–1983 · Commercial · 29 seconds

Esso / Vistakuva

Video: [Esso Uniflo, oil, the film](https://marjutrimminen.com/video/esso-uniflo.mp4)

A photographed tiger walks across pale rock and snow, and a yellow grid lays itself over the animal and follows the walk, bending with the shoulder and the flank so it reads as a skin rather than a flat overlay. The same grid then appears over a close-up of a piston and its rings, which is the argument of the film made as a picture: what wraps the animal wraps the metal. The tiger next becomes the grid, a glowing yellow wireframe that keeps walking across black in the same gait, and the line has the soft bloom of an optical effect rather than a clean digital edge. The voice-over says the oil forms pysyvän, suojaavan voitelupinnan, a lasting protective lubricating film, and that friction drops and fuel is saved. It ends plainly on a photographed tiger against blue beside the Esso oval, with no Finnish text on screen anywhere in the film.

![A tiger walks across pale rock under a hazy blue sky, seen from the side.](https://marjutrimminen.com/images/commercials/esso-uniflo/esso-uniflo-oil-tiger-walks-across-pale-rock.jpg)

![Mid-stride, the tiger lowers its head against a bright washed-out sky.](https://marjutrimminen.com/images/commercials/esso-uniflo/esso-uniflo-oil-mid-stride-tiger-lowers-head.jpg)

![A yellow grid lies over a close-up of an engine piston and its rings.](https://marjutrimminen.com/images/commercials/esso-uniflo/esso-uniflo-oil-yellow-grid-lies-over-close.jpg)

![The grid covers a tiger sitting on snow, following the shape of its body.](https://marjutrimminen.com/images/commercials/esso-uniflo/esso-uniflo-oil-grid-covers-tiger-sitting-snow.jpg)

![A glowing yellow wireframe tiger walks in front of the Esso Uniflo bottle.](https://marjutrimminen.com/images/commercials/esso-uniflo/esso-uniflo-oil-glowing-yellow-wireframe-tiger-walks.jpg)

![Against blue, a tiger lies beside the red and blue Esso oval.](https://marjutrimminen.com/images/commercials/esso-uniflo/esso-uniflo-oil-against-blue-tiger-lies-beside.jpg)

Heard in the film, machine transcript, not checked: Esson aktiivinen moottorijöljy Uniflow Plus muodostaa pysyvän, suojaavan voitelupinnan. Voitelu tehostuu, kitka pienenee, polttoainetta säästyy. Saat varmuutta, josta vastaa maailman suurin öljyyhtiö Esson.

- [AXO, butter pastry](https://marjutrimminen.com/commercials/axo/)
- [Kellogg, Toni Tiikeri](https://marjutrimminen.com/commercials/kellogg-raksuja/)

## Get in touch

For festival and screening enquiries, teaching, masterclasses, or correspondence:

[marjut.rimminen@gmail.com](mailto:marjut.rimminen@gmail.com)