Marjut Rimminen

Tetra Pak

1995 · Commercial · 30 seconds

Tetra Pak / Wunderman Cato Johnson / Onnenkuvat

Drawn animation on paper, coloured with Magic Marker pens. How much easier it is to buy milk in a Tetra Pak than from a cow is something animation and cartoon humour can show so convincingly.

A drawn shopper pushes a trolley past a supermarket shelf sketched in blocks of colour The man holds up a pale blue carton, mouth open, coloured squares behind him A black and white cow stands on the shelf while the shopper reaches up towards it The shopper recoils as the cow leans her head into his shopping trolley Back at the shelf, he holds a carton with drawn milk and juice packs ranked around him End card: a shelf of drawn cartons beside the Tetra Pak logo and the line Nokkela luonnostaan

Credits

Direction
Marjut Rimminen
Animation
Jeff Goldner

Retrospectives

Get in touch

For festival and screening enquiries, teaching, masterclasses, or correspondence:

marjut.rimminen@gmail.com